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Amazon eyes deeper investment in Anthropic to stay ahead in AI race

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Amazon is reportedly considering another multibillion-dollar investment in Anthropic, the artificial intelligence firm behind the Claude AI models, according to the Financial Times. The potential move would strengthen Amazon’s position as a major player in the rapidly intensifying global AI race.

The report, citing sources familiar with the matter, says Amazon wants to expand on the $8 billion investment it committed to Anthropic in November 2023. That initial deal, which included an upfront $4 billion, made Amazon one of the company’s largest stakeholders, alongside Google, which has invested more than $3 billion into Anthropic.

Both Amazon and Anthropic declined to comment on the renewed talks when contacted by Reuters.

A race to stay relevant in AI

Amazon’s increasing interest in Anthropic highlights its urgency to catch up to rivals OpenAI and Google, who have made significant consumer-facing advances in generative AI over the past two years. Anthropic’s Claude family of AI models competes directly with OpenAI’s ChatGPT and Google’s Gemini.

“We quickly realized that we had many shared goals that were fundamentally critical,” said Dan Grossman, Amazon’s VP of worldwide corporate development. “The size of the (existing investment) represents our ambition.”

Amazon’s deepened partnership with Anthropic could also help it attract top AI talent, an increasingly competitive space where companies are offering equity, massive compensation packages, and research freedom to lure leading minds in machine learning and large language models.

Strategic implications

Amazon’s AI ambitions are closely tied to its cloud business, AWS, where Anthropic’s models are being integrated into services for enterprise customers. The ongoing partnership gives Anthropic priority access to AWS’s Trainium and Inferentia chips, optimizing both model development and deployment.

Beyond infrastructure, Amazon is aiming to embed Claude-powered AI tools deeper into Alexa, Amazon Web Services, and its e-commerce ecosystem, which could give it an edge in personalized search, voice interfaces, and customer service automation.

The prospective increase in funding would also help Amazon maintain equity leadership in Anthropic amid growing investor interest in the startup. With AI startups commanding soaring valuations, Amazon appears determined not to lose strategic control over a potential future titan in the field.

OpenAI Denies Plans to Use Google’s In-House AI Chips Despite Cloud Collaboration

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OpenAI has clarified that it has no current plans to adopt Google’s in-house AI chips (TPUs) to power its products, pushing back against recent reports that suggested the ChatGPT maker was turning to its rival’s hardware to meet increasing computing demands.

A spokesperson for OpenAI stated on Sunday that while the company is testing Google’s TPUs in early stages, there are no plans to deploy them at scale for production use. Google, for its part, declined to comment on the matter.

Testing multiple AI chip platforms is standard industry practice, but shifting large-scale workloads to a new hardware platform would require significant architectural and software adjustments. Currently, OpenAI continues to rely heavily on Nvidia’s GPUs and is also utilizing AMD’s AI chips to fuel its operations. Additionally, OpenAI is actively developing its own custom AI chip, expected to reach the “tape-out” milestone later this year — marking the point where chip design is finalized for manufacturing.

Earlier this month, Reuters reported that OpenAI had signed on to use Google Cloud services, a move seen as a notable collaboration between two competitors in the generative AI space. However, the bulk of OpenAI’s computing needs are still being handled by CoreWeave, a cloud provider specializing in GPU-based infrastructure.

Google has recently begun expanding external access to its TPUs, previously used mostly for internal projects. This shift has attracted a number of high-profile customers, including Apple, as well as AI startups Anthropic and Safe Superintelligence (SSI) — both of which were founded by former OpenAI executives and are direct rivals in the AI field.

OpenAI’s Annualized Revenue Doubles to $10 Billion Amid AI Boom

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OpenAI announced on Monday that its annualized revenue run rate surged to $10 billion as of June 2025, nearly doubling from about $5.5 billion in December 2024. This strong growth positions the company on track to meet its previously shared full-year revenue target of $12.7 billion.

The reported figure excludes licensing revenue from major backer Microsoft and large one-time deals, underscoring the core strength of OpenAI’s subscription and usage-based income from its AI models, including the widely popular ChatGPT.

Despite posting a loss of roughly $5 billion last year, OpenAI’s rapid revenue scale sets it well ahead of competitors. For comparison, Anthropic, another leading AI firm, recently surpassed $3 billion in annualized revenue fueled by demand from startups using its code-generation models.

OpenAI is also preparing for a major funding round of up to $40 billion led by SoftBank Group, valuing the company at $300 billion. Since launching ChatGPT over two years ago, OpenAI has expanded its offerings to include a variety of subscription plans for both consumers and businesses.

As of March 2025, OpenAI reported 500 million weekly active users, reflecting the broad and growing adoption of its artificial intelligence technology worldwide.