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Asus Teams Up with Zepto to Provide Fast Deliveries in Four Major Cities

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Asus has partnered with Zepto, a Bengaluru-based quick commerce company, to offer rapid delivery services for its accessories in India. Known for its ability to deliver groceries and electronics in just about 10 minutes, Zepto will now provide fast shipping for select Asus computer peripherals, such as keyboards and mice. This initiative is designed to meet the growing demand for speedy deliveries, allowing consumers to receive their tech products with minimal wait times. However, the availability of these products is limited to a few major cities in India.

Currently, customers in cities like NCR, Mumbai, Chennai, and Bengaluru can access a variety of Asus accessories through Zepto. The available products include popular models such as the Marshmallow Keyboard KW100 in unique color options like Oat Milk and Green Tea Latte, as well as the Marshmallow Mouse MD100 in Blue and Grey. Additionally, the MW203 multi-device wireless silent mouse and the WT300 mouse in Black are also available for quick purchase, offering users a range of options for their tech needs.

This collaboration comes as part of Asus’s broader strategy to cater to the increasing demand for quick commerce platforms, especially among urban buyers who value convenience and rapid service. According to Asus, the goal of this partnership is to align with modern consumer lifestyles by reducing delivery times and enhancing accessibility to essential tech accessories. This move is expected to tap into the growing trend of consumers turning to platforms like Zepto for on-demand purchases of electronic gadgets and accessories.

Looking ahead, Asus has plans to expand the availability of its products to other quick commerce platforms, including Blinkit and Instamart. This expansion will further strengthen Asus’s presence in the fast-paced online retail space and meet the evolving needs of tech-savvy buyers who prefer immediate access to their purchases. As the trend toward quick commerce continues to rise, Asus is positioning itself as a key player in providing instant access to tech products in the Indian market.

Asus NUC 14 Essential Mini PC Launched with Intel Core N-Series Processors: Key Features Revealed

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Asus has unveiled the NUC 14 Essential, a compact and entry-level mini PC designed to deliver improved performance and energy efficiency. Powered by Intel Core N-series processors, the NUC 14 Essential is optimized for reliable everyday computing. Asus claims the device has undergone rigorous testing, including bake and humidity tests, ensuring it exceeds industry standards for durability. With support for up to three 4K displays via HDMI and DisplayPort outputs, the mini PC is well-suited for multitasking and media-heavy use cases. While pricing and availability details remain under wraps, Asus has confirmed that specifications and release dates will vary by region, with sales expected to begin in select markets later this year.

The NUC 14 Essential offers robust connectivity features, including Wi-Fi 6E and Bluetooth 5.3, enabling faster and more stable wireless connections. Its compact design doesn’t compromise on versatility, with the ability to support multiple operating systems. While the pre-installed variant ships with Windows 11 64-bit, the Kit version offers compatibility with Ubuntu 24.04 LTS 64-bit and RedHat Enterprise Linux 64-bit, catering to users who prefer Linux-based environments. This flexibility makes the device an attractive option for both casual users and professionals.

Under the hood, the NUC 14 Essential is available with a range of processor options tailored to different performance needs. These include Intel’s N150 and N250 CPUs with 6W TDP, the Core 3 N355 CPU with a 15W TDP, and the N97 CPU with a 12W TDP. Integrated chipsets support Intel Graphics across all variants, with the N97 CPU specifically featuring Intel UHD Graphics for enhanced visual performance. Additionally, the mini PC can be configured with up to 16GB of DDR5-4800 RAM, ensuring smooth multitasking and efficient handling of demanding applications.

With its compact size, modern connectivity features, and multiple configuration options, the Asus NUC 14 Essential is poised to cater to a wide range of users, from students to professionals seeking a reliable mini PC. Its ability to support high-resolution displays and its robust design make it a versatile addition to the mini PC market. As Asus continues to expand its lineup, the NUC 14 Essential sets a new benchmark for entry-level computing solutions.

Asus Zenfone 12 Ultra Appears on Geekbench with Snapdragon 8 Elite Chipset Ahead of Launch

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Asus is gearing up to launch the Zenfone 12 Ultra in select global markets on February 6, a date recently confirmed by the company. Ahead of its official debut, the smartphone has reportedly surfaced on the Geekbench benchmarking platform, revealing key specifications and fueling anticipation. As the successor to the 2024 Zenfone 11 Ultra, this new device is expected to boast cutting-edge hardware, positioning itself among the top flagship smartphones of 2025. According to the listing, the handset is powered by Qualcomm’s latest Snapdragon 8 Elite processor, built on the 3nm process, which also drives premium models like the OnePlus 13.

The Geekbench listing, first reported by 91Mobiles, allegedly identifies the Zenfone 12 Ultra under the model number ASUSAI2501H. The listing showcases an octa-core chipset with an ARMv8 architecture, featuring two high-performance cores clocked at 4.32GHz and six efficiency cores running at 3.53GHz. This configuration aligns closely with Qualcomm’s Snapdragon 8 Elite processor, emphasizing its performance-focused design. Paired with this powerful chipset is 14.74GB of RAM, which likely corresponds to a rounded 16GB RAM option, ensuring smooth multitasking and enhanced user experience.

Further details from the benchmark listing reveal the motherboard identifier as “sun,” although specific implications of this codename remain unknown. Geekbench scores for the device suggest top-tier performance, setting expectations high for the Zenfone 12 Ultra’s capabilities in both productivity and gaming scenarios. The combination of the Snapdragon 8 Elite processor and substantial RAM is poised to offer significant upgrades over its predecessor, making the device a compelling choice for tech enthusiasts.

Asus has a reputation for blending powerful specifications with compact designs in its Zenfone series, and the Zenfone 12 Ultra seems to continue this trend. While official details about other features, such as camera capabilities, battery capacity, and display technology, remain under wraps, the benchmark revelations point to a flagship that could rival industry leaders. With its imminent launch, the Zenfone 12 Ultra is likely to draw attention as a premium contender in the competitive smartphone market of 2025.