Hasbro Investigates Cyberattack, Takes Systems Offline

Hasbro has launched an investigation into a cybersecurity incident after detecting unauthorized access to its network on March 28.

The company said it engaged third-party cybersecurity experts to assess the breach and respond to the situation. As a precaution, Hasbro has taken certain systems offline and implemented temporary measures to continue processing orders and shipping products.

Despite these efforts, the company warned that disruptions could persist for several weeks, with potential delays in order fulfillment while systems are restored and secured.

Hasbro is still evaluating the full extent of the incident, including which data or files may have been affected. The situation underscores ongoing risks faced by large consumer and manufacturing firms as cyberattacks increasingly target operational infrastructure.

Following the disclosure, Hasbro’s shares declined in premarket trading, reflecting investor concern over possible operational and reputational impacts.