Yazılar

Reliance and Disney merge their India media businesses to establish an $8.5 billion joint venture

The merger between Reliance, Viacom18, and Disney’s media businesses in India represents a significant consolidation in the South Asian market, creating the largest media entity in the region. Reliance will hold a 16.34% stake in the joint venture, valued at $8.5 billion, while Disney will own 36.84%. Viacom18, backed by Reliance as well as Paramount Global and Bodhi Tree, will have a majority stake of 46.82%. Devamını Oku

Disney Implements New AI-Backed Advertising Tool for Disney+ and Hulu Ads

In the first quarter, the ad-supported version of Disney+ reportedly garnered the interest of over 1,000 advertisers. Devamını Oku