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Billionaire-Backed Bitcoin Firm OranjeBTC to List on Brazil’s B3 Exchange

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OranjeBTC, a Brazilian cryptocurrency firm backed by some of the biggest names in global finance and crypto, will begin trading on Brazil’s B3 stock exchange next week, marking a major step in the mainstream adoption of bitcoin-linked companies in Latin America.

The move positions OranjeBTC to directly challenge Méliuz (CASH3.SA), the first Brazilian firm to adopt a bitcoin treasury strategy.

BITCOIN AS CORE TREASURY ASSET

Founded by Guilherme Gomes, OranjeBTC aims to attract domestic investors who might not be able to hold digital assets directly due to regulatory restrictions.
“Certain investors are prohibited from buying bitcoins directly,” Gomes explained. “Through OranjeBTC, they’ll be able to gain exposure to bitcoin via the stock market.”

The company currently holds 3,650 bitcoins in its corporate treasury—worth more than $420 million at current prices—and plans to increase its reserves as it expands.

“Bitcoin will change financial systems as we know them,” Gomes said. “Our main focus is bitcoin at the highest level — building infrastructure, knowledge, and value around it.”

STRATEGIC INVESTORS AND BACKERS

Before its public debut, OranjeBTC attracted investments from high-profile figures and firms, including:

  • Ricardo Salinas, the Mexican billionaire and owner of Banco Azteca,

  • Cameron and Tyler Winklevoss, co-founders of Gemini,

  • FalconX, a leading crypto brokerage, and

  • Adam Back, a pioneering figure in bitcoin mining and CEO of Blockstream.

These heavyweight backers underscore growing institutional confidence in bitcoin-focused companies emerging from Latin America.

A REVERSE IPO STRATEGY

Instead of pursuing a traditional initial public offering, OranjeBTC is using a reverse IPO mechanism — listing its shares through Intergraus, an education-focused subsidiary already traded on B3.

This approach allows OranjeBTC to bypass the lengthy approval process typical of standard IPOs, speeding up its entry into public markets.

BITCOIN EDUCATION AND MARKET ACCESS

Beyond serving as an investment vehicle, OranjeBTC plans to use its education platform to help shareholders and retail investors better understand bitcoin markets and blockchain technology.

The company’s broader mission, according to Gomes, is to make bitcoin investment and knowledge accessible to everyday Brazilians, while building a strong local presence in the country’s fast-growing digital asset ecosystem.

With its debut on B3, OranjeBTC will become one of the few publicly traded companies in the world with bitcoin as its central treasury reserve, signaling a broader institutional shift toward digital assets in emerging markets.

Lendbuzz posts 38% revenue surge ahead of U.S. IPO

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Auto-loan fintech Lendbuzz disclosed a sharp 38% jump in revenue in its U.S. IPO filing, underscoring renewed investor interest in fintech listings after years of market slowdown.

The Boston-based company reported $172.9 million in revenue and $11.1 million in net income for the first half of 2025, up from $125.4 million revenue and $5.6 million profit a year earlier. Lendbuzz and some existing shareholders will sell shares in the offering, with the stock set to trade on Nasdaq under the ticker “LBZZ”.

Founded in 2015, Lendbuzz uses artificial intelligence to provide auto loans for borrowers with little or no credit history, positioning itself as an alternative to traditional banks. The company partners with car dealerships and was last valued at $1.1 billion in a 2023 funding round. Its major backers include venture firms 83North and OG Tech Ventures.

The IPO will be led by Goldman Sachs, J.P. Morgan, RBC Capital Markets, and Mizuho.

The listing follows Swedish buy-now-pay-later firm Klarna’s New York debut earlier this week, a long-awaited moment seen as a test case for fintech IPOs. Analysts suggest Klarna’s aftermarket performance will act as a bellwether for firms like Lendbuzz hoping to benefit from the rebound in tech listings.

Edward Best, partner at Willkie Farr & Gallagher, said IPO activity will likely remain strongest in AI and fintech, reflecting where investor excitement is concentrated.

Figure Valued at $7.6 Billion After Strong Nasdaq Debut

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Figure Technology (FIGR.O) surged 44% in its Nasdaq debut on Thursday, closing with a market valuation of $7.62 billion, signaling strong investor appetite for crypto-linked firms with tangible business models.

IPO Details

  • Offer price: $25 per share

  • Opening trade: $36 per share

  • Capital raised: $787.5 million via 31.5 million shares, upsized from 26 million after strong demand

  • IPO priced above the raised range of $20–$22 per share

This marks one of the most successful debuts in a busy IPO week, the strongest since 2021, as buoyant equity markets reignite investor interest following April’s tariff-driven volatility.

Figure’s Business Model

Founded in 2018 by Mike Cagney (previously co-founder of SoFi), Figure focuses on blockchain-powered housing finance rather than speculative crypto holdings.

  • Facilitated $6 billion in home equity lending in the year ended June 30, up 29% year-on-year.

  • Built the Provenance blockchain to originate, verify, and process home-equity loans.

  • 10 of the top 20 mortgage companies and 20+ large banks now use its technology.

Cagney criticized crypto-treasury strategies, telling Reuters: “Blockchain never loses an opportunity to shoot itself in the foot. Treasury strategies do not represent the full potential of the technology.”

Market Context

Unlike firms that boosted valuations by hoarding bitcoin or ether — and have since seen share prices slump — Figure emphasizes blockchain infrastructure with revenue growth and industry adoption.

Meanwhile, crypto exchange Gemini, backed by the Winklevoss twins, is preparing for its own New York IPO on Friday, adding momentum to the sector’s march into mainstream markets.