Singapore Threatens Meta With Fines Over Facebook Impersonation Scams
The Singapore government has given Meta Platforms until the end of this month to introduce stronger safeguards, including facial recognition technology, to combat impersonation scams on Facebook—or face steep fines.
The Ministry of Home Affairs said on Thursday that Meta could be fined up to S$1 million ($776,639) if it fails to comply “without reasonable excuse.” After the deadline, Meta would face additional penalties of S$100,000 per day until measures are implemented.
The directive, issued Wednesday, follows a surge in scams involving fake ads, accounts, and business pages impersonating government officials. Authorities say incidents of such scams rose sharply between June 2024 and June 2025.
A Meta spokesperson said impersonation and deceptive ads are against company policy, adding: “We remove these when detected.” The spokesperson noted that Meta uses specialized systems to catch fraudulent accounts and “celeb-bait” ads, and works with law enforcement to pursue legal action against scammers.
Earlier this month, Singapore police ordered Meta to step up anti-scam measures on Facebook, but that directive did not include a compliance deadline.
Officials said this is the first enforcement order under Singapore’s Online Criminal Harms Act, which came into effect in February 2024. The law gives regulators new powers to hold platforms accountable for online scams and harmful digital activity.
“While Meta has taken steps to address impersonation scams globally, including in Singapore, the Ministry of Home Affairs and police remain concerned by the prevalence of such scams locally,” the ministry said.

