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Netflix Sets Streaming Record with Christmas Day NFL Games

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Netflix made history on Christmas Day, setting a new record for the most-streamed NFL games in U.S. history, according to Nielsen. Nearly 65 million viewers tuned in to watch two highly anticipated matchups streamed exclusively on the platform.

The Baltimore Ravens’ win over the Houston Texans drew an average of 24.3 million viewers, while the Kansas City Chiefs’ victory against the Pittsburgh Steelers attracted 24.1 million viewers. The Ravens-Texans game peaked during Beyoncé’s halftime performance, which brought in over 27 million viewers.

“Bringing our members this record-breaking day of two NFL games was the best Christmas gift we could have delivered,” said Bela Bajaria, Netflix’s Chief Content Officer. She credited the partnership with the NFL, the “wonderful on-air talent,” and the iconic performances by Beyoncé and Mariah Carey for the milestone.

These games marked the beginning of a three-year partnership between Netflix and the NFL to exclusively stream Christmas Day matchups.

The NFL wasn’t the only sports league celebrating on Christmas. The NBA also achieved notable viewership records. Its five-game Christmas Day lineup averaged 5.25 million viewers per game, the highest in five years, according to Nielsen.

The Los Angeles Lakers’ victory over the Golden State Warriors drew 7.76 million viewers, peaking at 8.32 million, making it the most-watched NBA regular-season game in five years. The New York Knicks’ win against the San Antonio Spurs, which opened the day, averaged 4.91 million viewers, marking the most-watched Christmas Day opener in 13 years.

Overall, NBA viewership on Christmas was up 84% compared to 2023, with games broadcast across Disney’s platforms, including ABC, ESPN, ESPN2, Disney+, and ESPN+.

 

Netflix Unveils Teaser for Apple Cider Vinegar Series

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Netflix has recently dropped the teaser for its highly anticipated series, Apple Cider Vinegar, a gripping exploration into the world of health and wellness influencers. The show is set to expose the dark side of the wellness industry, focusing on influencers who deceive their followers for personal gain. Drawing inspiration from real-life events, the series will examine the blurred line between truth and fiction in the digital age, providing viewers with a captivating look at the rise and eventual collapse of an empire built on lies.

While the official release date for Apple Cider Vinegar has yet to be revealed, Netflix has confirmed that the series will be available for streaming soon. It will be accessible to audiences worldwide, offering a deep dive into the deceptive practices that have become all too common in the online wellness community. The platform promises a hard-hitting look at the allure and dangers of social media-driven health fads.

The teaser trailer for Apple Cider Vinegar gives fans a first look at the early days of Instagram and the rise of two young women who claim to have discovered life-changing wellness solutions for serious health conditions. As their stories captivate millions, the reality behind their claims is far less rosy. The show is inspired by The Woman Who Fooled the World, a book by journalists Beau Donelly and Nick Toscano, and it delves into the intersection of truth and illusion in social media culture. The series promises to mix factual events with fictionalized drama, painting a vivid picture of how a fabricated wellness empire can rise and fall.

With its intriguing premise and star-studded cast, Apple Cider Vinegar is shaping up to be one of Netflix’s most talked-about series. As the platform continues to tease more details, audiences can expect a powerful, thought-provoking look at the consequences of living in a world where truth is often hard to discern. The series is set to be a must-watch for anyone fascinated by the intersection of social media, wellness, and deception.