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AI Automation Startup UnifyApps Raises $50 Million, Names Sprinklr Founder as Co-CEO

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UnifyApps, an AI automation startup that integrates enterprise systems to streamline routine business processes, has raised $50 million in a Series B funding round led by WestBridge Capital and appointed Sprinklr founder Ragy Thomas as its new chairman and co-CEO.

The fresh funding values the company at around $250 million, according to a source familiar with the matter. Investors including ICONIQ Capital also joined the round, bringing UnifyApps’ total funding to about $81 million since its launch in 2023.

Positioning itself as an “enterprise operating system for AI,” UnifyApps connects corporate software platforms such as Salesforce and Workday to large language models, helping businesses automate repetitive tasks like HR workflows, claims processing, and supply chain management.

Clients include Lowe’s, HDFC Bank, and Deutsche Telekom, which use UnifyApps’ technology to boost efficiency across departments. The company reported a sevenfold increase in annual revenue, though it did not disclose figures.

Thomas, who built Sprinklr into a billion-dollar customer experience firm, said UnifyApps’ edge lies in being purpose-built for AI—unlike older automation players such as UiPath and Automation Anywhere, which are retrofitting legacy platforms to include AI features. “We’re not layering AI on top of old systems—we’re rethinking the operating model around it,” he told Reuters.

Co-founder Pavitar Singh will continue to serve as co-CEO. The company plans to use the new funds to expand its 400-person workforce by over 100 employees, enhance its AI platform, and strengthen its presence in Europe.

The surge of investment reflects growing demand for enterprise AI integration tools, even as research from MIT shows that 95% of corporate AI projects have yet to deliver meaningful returns—underscoring the difficulty of translating hype into productivity.

Anthropic launches low-cost Haiku 4.5 model to make AI more accessible for businesses

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AI startup Anthropic has unveiled a major update to its smallest model, Haiku, as it seeks to make artificial intelligence more affordable and practical for companies outside Silicon Valley. The new version, Haiku 4.5, costs about one-third as much as Anthropic’s Sonnet 4 and just one-fifteenth the price of its flagship Opus model, while matching or outperforming mid-tier models on tasks like coding and data synthesis.

Chief Product Officer Mike Krieger said the upgrade reflects a growing demand among traditional businesses for cost-effective AI tools that still deliver high performance. “Small models really help because they can be a more economical way of deploying at scale,” Krieger told Reuters, noting that cheaper AI makes it easier for firms to integrate intelligent assistants into systems used by thousands of employees.

Anthropic’s enterprise business now accounts for about 80% of its revenue, with over 300,000 corporate customers using its AI tools internally or within their products. The company’s annual revenue run rate has reached nearly $7 billion, underscoring its rapid ascent in the AI sector.

Founded in 2021 by former OpenAI employees, the San Francisco-based company has become one of the strongest challengers to OpenAI, backed by a recent valuation of $183 billion.

Anthropic’s smaller models, such as Haiku, aim to balance power and affordability at a time when companies are pushing back against the massive computational costs of training and running large-scale AI systems. The firm says businesses can even combine models — using advanced ones for strategic planning and smaller ones for everyday tasks like information synthesis and web searches.

Salesforce expands AI partnerships with OpenAI and Anthropic for Agentforce 360

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Salesforce has announced expanded partnerships with OpenAI and Anthropic to integrate their most advanced AI models into the company’s new Agentforce 360 platform, deepening its commitment to delivering enterprise-grade AI tools for businesses and regulated industries.

Under the agreements unveiled on Tuesday, OpenAI’s GPT-5 and Anthropic’s Claude models will be embedded directly into Salesforce’s ecosystem. This integration allows employees and consumers to access customer data, analytics, and automation tools seamlessly within ChatGPT, Slack, and Salesforce applications.

The partnerships position Agentforce 360, launched globally this week, as a central hub for AI agents, enabling companies to create, deploy, and manage AI workflows across their entire organizations. Salesforce said the initiative reflects a growing demand for secure, compliant generative AI in sectors such as finance, healthcare, and cybersecurity.

The collaboration with OpenAI will allow users to work with Salesforce data and build Tableau visualizations directly within ChatGPT, while a new Agentforce Commerce feature will let merchants sell products through ChatGPT’s Instant Checkout, maintaining full control of data and fulfillment.

Meanwhile, Anthropic’s Claude family of models will power AI solutions tailored for regulated industries and will be integrated more deeply into Slack and Salesforce’s own cloud infrastructure to ensure security and compliance.