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Disney+ to Raise Subscription Prices for Fourth Straight Year

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Walt Disney announced it will increase subscription prices for Disney+ in the United States starting next month, marking the fourth consecutive year of price hikes for its flagship streaming platform.

Beginning October 21, the ad-supported Disney+ plan will rise by $2 to $11.99 per month, while the ad-free premium tier will increase by $3 to $18.99. Annual premium subscriptions will also see a $30 jump, reaching $189.99.

According to Disney’s website, bundled packages that combine Disney+ with Hulu and ESPN+ will also be subject to price increases.

The company has been under increased public scrutiny after controversy erupted over the temporary removal of Jimmy Kimmel Live! from ABC, which even triggered boycott calls against Disney services.

Since its launch in November 2019 at $6.99 per month, Disney+ has steadily raised prices as part of a broader strategy to offset streaming losses and establish the service as a key growth driver. Last year, the streaming business turned profitable for the first time.

This latest round of hikes follows a 38% increase in December 2022 and further raises in October 2023 and 2024, solidifying Disney’s pattern of annual price adjustments.

ESPN-NFL Deal Faces U.S. Justice Department Antitrust Review Amid Competition Concerns

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The National Football League’s deal with Walt Disney’s ESPN, involving Disney acquiring the NFL Network and other media assets in exchange for the NFL receiving a 10% equity stake in ESPN, is expected to face a thorough antitrust review by the U.S. Department of Justice (DOJ).

Legal experts warn the transaction could raise significant competition concerns by potentially giving Disney greater control over sports broadcasting, which might reduce competition and increase costs for consumers. Andre P. Barlow, a partner at Doyle, Barlow & Mazard, noted the deal might lead to higher prices for streaming services or game access due to Disney’s dominance in sports media.

The DOJ’s Antitrust Division is anticipated to take up to 12 months to review the deal amid ongoing scrutiny of Disney’s recent acquisition attempts, including a controlling stake in Fubo TV, a sports streaming service.

This regulatory attention coincides with concerns raised in the U.S. Senate about rising costs for sports fans as more games move to streaming platforms. Senate Commerce Committee Chair Ted Cruz highlighted the cultural importance of sports and questioned why it is becoming increasingly difficult and expensive to watch games.

The NFL has reportedly engaged with about 30 congressional offices to discuss the deal’s potential to increase consumer choice. Under the agreement, ESPN would incorporate the NFL Network into its sports programming and streaming service, and merge fantasy football offerings with the NFL’s. The NFL would retain streaming rights to NFL RedZone, while ESPN would distribute it to cable and satellite providers.

Disney’s previous large-scale acquisition of 21st Century Fox assets in 2018 received rapid approval, although it required divestment of regional sports networks. Experts expect the current NFL-ESPN deal to undergo more detailed scrutiny.

Political factors may further complicate the process, including former President Trump’s past interventions related to NFL team naming controversies and lawsuits affecting media mergers.

Currently, ESPN is 80% owned by ABC Inc., a Disney subsidiary, and 20% by Hearst. The deal would reduce ABC’s stake to 72% and Hearst’s to 18% to accommodate the NFL’s 10% ownership.

Apple Bids Over $150 Million Annually for U.S. Formula 1 Streaming Rights

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Apple has made a bid of at least $150 million per year to secure the U.S. streaming rights for Formula 1 races starting in 2026, according to a report by Business Insider citing an insider familiar with the negotiations. The tech giant appears to be the frontrunner in the bidding process, with ESPN, currently the rights holder, opting not to match or surpass Apple’s offer.

Apple did not comment on the report when contacted by Reuters, while Formula 1 and its parent company Liberty Media have yet to respond. This development comes on the heels of Apple’s success with the film “F1: The Movie,” starring Brad Pitt, which has grossed more than $300 million globally.

ESPN holds the U.S. broadcasting rights for the current Formula 1 season, but its exclusivity period to negotiate a new deal with Formula 1 expired earlier this year, Reuters reported in February.

If Apple wins the rights, it would mark a significant expansion of the company’s sports streaming portfolio and further challenge traditional sports broadcasters in the U.S. market.