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Musk’s Victory in India’s Satellite Spectrum Raises Possibility of Price War with Ambani

Elon Musk has gained an important victory in India’s satellite spectrum debate, potentially setting the stage for a pricing war with Mukesh Ambani, Asia’s wealthiest man. Following a decision by the Indian government, the country will allocate spectrum for satellite broadband through administrative means rather than the auction process Ambani’s Reliance Jio had been pushing for. Musk, who had publicly criticized the auction route as “unprecedented,” now has a clearer path to launching Starlink’s satellite internet services in India.

Musk’s SpaceX unit, Starlink, has a vast network of 6,400 active satellites providing low-latency broadband to 4 million customers globally. While Starlink has long expressed interest in entering India’s market, regulatory barriers have slowed progress. On the other hand, Ambani’s Reliance Jio, the largest telecom provider in India, had lobbied for spectrum auctions, seeking a “balanced competitive landscape” that would have demanded heavy investments from foreign players like Starlink.

The Indian government’s recent decision removes one of the hurdles for Starlink, allowing it to apply for necessary permits and potentially launch services soon. This marks the beginning of what could be a new battleground between Musk and Ambani, especially over pricing. Starlink’s entry could disrupt India’s broadband market, which has been dominated by Reliance Jio. After spending $19 billion in airwave auctions, Reliance now faces the risk of losing broadband customers to Starlink, and perhaps even data and voice customers as technology advances, according to sources familiar with the situation.

Globally, spectrum allocation through administrative processes has become the norm, with India following this trend. Starlink has already submitted its application for necessary permits, and industry experts foresee Starlink’s aggressive pricing tactics becoming a key factor in this competition. Tim Farrar, a satellite industry analyst, pointed out that Starlink can offer more competitive prices since it doesn’t need to launch new satellites, while Reliance Jio relies on its partnership with Luxembourg-based SES Astra, which operates just 38 satellites.

This isn’t the first time Musk has aggressively undercut prices in new markets. In Kenya, Starlink priced its services at just $10 per month, compared to the $120 per month it charges in the United States. This move sparked complaints from local provider Safaricom, which argued that satellite operators like Starlink should be required to partner with mobile networks. Similar concerns may arise in India as Starlink enters the broadband market.

In India, Reliance Jio currently offers fiber-based broadband at $10 per month, with free routers for long-term plans. Starlink’s strategy, according to industry insiders, involves initially targeting corporate clients with unlimited internet data plans. Starlink’s technology is also poised to reach remote areas, including the 25,000 Indian villages that still lack internet connectivity, making it an appealing option for underserved regions.

India, with 42 million wired broadband users and 904 million telecom users, is the world’s second-largest telecom market. Internet penetration, though growing, still stands at just over 52% as of early 2024, highlighting the potential for further expansion in both rural and urban areas. Starlink’s ability to deliver high-speed internet to remote areas could prove to be a game-changer, particularly in regions where fiber-optic infrastructure is lacking.

Musk has publicly stated that Starlink could be instrumental in providing internet to underserved parts of India. With plans to launch hundreds of additional satellites to enable “direct to cell” voice and data services in the coming years, Starlink’s ambitions extend beyond traditional broadband.

While some industry experts, like Gareth Owen from Counterpoint, believe the fears surrounding Starlink may be overblown—arguing that terrestrial networks will always be cheaper—the rivalry between Musk and Ambani is intensifying. Musk has even taken to social media to joke about the situation, suggesting he would call Ambani to ask if Starlink could compete fairly in India’s internet market.

 

Starlink to Revolutionize In-Flight Wi-Fi, Says Air New Zealand CEO

Air New Zealand’s CEO, Greg Foran, announced that the days of spotty or non-existent in-flight Wi-Fi are coming to an end. Speaking “Squawk Box Asia,” Foran emphasized that reliable and fast Wi-Fi will soon become ubiquitous on full-service airlines. As airlines strive to meet passenger demands for seamless connectivity, SpaceX’s Starlink satellite internet service has emerged as the latest must-have technology for aircraft.

Air New Zealand first revealed in December 2023 that it would begin equipping its aircraft with Starlink services, known for providing high-speed internet via a constellation of 6,000 satellites. The service promises passengers access to fast and reliable internet, allowing them to stream videos, browse the web, and send instant messages on multiple devices throughout their flight.

However, passengers eager for these services will need to wait a little longer. Foran explained that Starlink’s rollout on Air New Zealand planes, initially slated for late 2024, has been delayed to 2025. “Early next year, you will see Starlink operating on one of our turboprops and one of our jets,” Foran said, adding that while tests have been conducted, the next step is full operational deployment.

United Airlines has also joined the Starlink revolution, announcing on September 13 the largest agreement in the airline industry for Starlink services. Testing will begin in 2025, with the eventual goal of installing the service across its fleet of over 1,000 planes. Once implemented, Starlink will enable passengers to access high-speed internet in previously unreachable areas, such as mid-ocean and polar regions.

Both Air New Zealand and United Airlines have indicated that Starlink services will be offered free to passengers or bundled into ticket prices, eliminating the need for additional in-flight purchases for internet access. This move addresses a long-standing frustration for travelers who are often dissatisfied with the quality and pricing of current in-flight Wi-Fi options.

Foran, who met with Starlink and SpaceX representatives shortly before speaking with CNBC, highlighted the strong progress made in bringing the service to Air New Zealand. “We’re well down this path, and I think it’s going to be a fantastic offering,” he said.

Several other airlines have already embraced Starlink as their go-to in-flight internet provider. Hawaiian Airlines and smaller carriers like JSX have inked deals with the satellite service. Most recently, in late September, Air France announced plans to roll out Starlink services across its entire fleet, beginning in the summer of 2025, marking what the French airline described as “a major step in its move upmarket.”

With its increasing influence in the aviation industry, Starlink is poised to reshape the in-flight experience, providing passengers with faster, more reliable internet on a global scale.

Elon Musk’s X Set to Resume Operations in Brazil After Final Fine Payment

Elon Musk’s social media platform X is set to be restored in Brazil after it fulfills one last condition: the payment of an additional fine. Brazil’s top justice, Alexandre de Moraes, issued a ruling on Friday requiring the platform to pay 10 million reals (approximately $2 million) for two more days of non-compliance with previous court orders. Rachel de Oliveira, X’s legal representative in Brazil, is also liable for a separate fine of 300,000 reals.

The legal battle between X and the Brazilian government dates back to April, when de Moraes, a justice of the Supremo Tribunal Federal (STF), launched an investigation into Musk and X for allegedly obstructing justice. Musk had previously vowed to defy court orders to remove specific accounts, which he described as “censorship.” This defiance culminated in the platform being suspended at the end of August, a ruling upheld by a judicial panel on September 2.

Earlier this month, X informed Brazil’s supreme court that it was now compliant with its orders. Despite this, the additional fine was imposed for X’s delayed adherence. The ongoing conflict escalated after Musk criticized de Moraes publicly, calling him a “criminal” and urging the U.S. to cease foreign aid to Brazil.

In mid-August, Musk also closed X’s offices in Brazil, leaving the company without a legally required representative. Following this, the STF issued an ultimatum, threatening a nationwide ban on X and further fines if the platform did not comply with orders to remove certain accounts accused of harming federal agents.

The case became even more complex when the STF froze the business assets of Musk’s companies, including X and Starlink, as the court viewed them as interconnected entities. Musk responded by threatening reciprocal legal action against the Brazilian government unless his company’s assets were returned.

Justice de Moraes has been a strong advocate for federal regulation to combat hate speech and misinformation online, leading to pushback from tech companies and far-right officials, including former President Jair Bolsonaro and his supporters. Musk, who has criticized Brazil’s current President Luiz Inacio Lula da Silva, has maintained a long-standing relationship with Bolsonaro, who previously authorized SpaceX to operate in Brazil.

Though Musk portrays himself as a defender of free speech, his leadership at X has drawn criticism. Under his management, X has complied with government takedown requests in countries like Turkey and India, with compliance rates increasing significantly in 2023 compared to the previous year.

X now faces increased competition in Brazil, with Meta’s Threads and Bluesky gaining users during its suspension. Starlink, Musk’s satellite internet business, also faces competition from French-American firm eSpace, which was recently authorized to provide services in Brazil.

Lukas Darien, a law professor at Facex University Center in Brazil, commented on the implications of the case, noting that it sets a precedent for large technology companies. “This case demonstrates that laws will be enforced in Brazil, regardless of the size or influence of the business,” Darien said.

On Thursday, X Global Government Affairs released a statement affirming its commitment to free speech, stating: “X is committed to protecting free speech within the boundaries of the law… We believe that the people of Brazil having access to X is essential for a thriving democracy.”