Coverdash brings together major insurance carriers, enabling SMBs to obtain coverage within minutes

When Coverdash, a provider of commercial insurance products tailored for startups, saw its roster of embedded distribution partners swell to over 100 within a year, CEO Ralph Betesh faced a critical decision.

The company could continue its trajectory towards profitability or opt to raise a venture capital round, despite not being in dire need of additional funding, to expedite the onboarding of larger partners.

According to Betesh, the influx of major partners eager to collaborate and integrate with Coverdash prompted the company to weigh its options carefully. While a gradual approach to adding partners was considered, there was concern that such a strategy might result in the loss of potential collaborators. On the other hand, prevailing market conditions presented challenges for securing a Series A funding round, with some suggesting it was one of the toughest environments for fundraising in recent years.

Bling Capital-backed Coverdash unveils its embedded, digital insurance for  small businesses | TechCrunch

Furthermore, Coverdash had only recently secured capital. In early 2023, the company raised $2.5 million in seed funding, as reported by TechCrunch. At that time, Coverdash had just launched its platform with 35 distribution partners.

Founded in 2022 by Ralph Betesh, David Vainer, and Avery Rubin, Coverdash offers small businesses, e-commerce merchants, and freelancers access to tailored business insurance solutions spanning areas such as business owner’s policies, cyber insurance, and worker’s compensation.