Apple in Talks with Publishers to Utilize News Content for Advancing Generative AI Systems: Report

According to a recent report from the New York Times, Apple has initiated discussions with leading news and publishing entities, expressing interest in utilizing their content for the advancement of the company’s generative artificial intelligence systems. Citing individuals familiar with these talks, the report revealed that Apple has proposed substantial multiyear contracts amounting to at least $50 million (approximately Rs. 420 crore) to secure licenses for access to news article archives.

Among the organizations approached by Apple are Condé Nast, recognized for publications like Vogue and the New Yorker; NBC News; and IAC, which boasts ownership of People, the Daily Beast, and Better Homes and Gardens, as detailed by the New York Times.

Some of the publishers contacted by Apple were lukewarm on the overture, according to the report.

Apple did not immediately respond to a Reuters request for comment.

Big tech has been investing aggressively to integrate generative AI. On the other hand, Apple has used the technology to improve basic functions in its new gadgets.

 

 

Apple also introduced new MacBook Pro and iMac computers and three new chips to power them in October, highlighting that these can be used by artificial intelligence researchers, whose chatbots and other creations are often constrained by how much data can be held in the computer’s memory.

Earlier this month, Bloomberg News disclosed that numerous Chinese agencies and state-affiliated enterprises have implemented directives prohibiting their employees from bringing Apple iPhones and other foreign-manufactured devices to their workplaces. Citing sources familiar with the situation, the report highlighted an ongoing effort by China to curtail dependence on foreign technologies.
For more than a decade, China has persistently aimed to diminish reliance on external tech, urging state-linked entities like financial institutions to transition to indigenous software solutions while advocating for the advancement of domestic semiconductor chip production.
Spanning multiple provinces, government departments, and state-owned enterprises, directives have been issued within the last one to two months. These instructions mandate employees to shift their preference towards local brands. This move signifies a broader initiative undertaken by several provinces within China to promote and endorse domestic products among their workforce.