Instagram Developing AI Tool to Create Custom Profile Pictures
Instagram is reportedly working on a new feature that leverages artificial intelligence (AI) to allow users to generate customized profile pictures. This feature, currently being tested, would enable users to create unique and stylized avatars or images based on AI models, offering a fresh alternative to traditional profile photos. Although specific details about the feature remain scarce, it could significantly enhance how users present themselves on the platform by providing an automated, creative way to update their profiles.
The leak, discovered by developer Alessandro Paluzzi, revealed a new option in the app’s settings that invites users to “Create an AI profile picture” when updating their profile. Paluzzi shared a screenshot of the menu, sparking excitement about the potential of AI to personalize digital identities. The feature is still in development, with further testing likely to refine the technology before it becomes available to the wider user base.
In addition to Instagram, similar AI-driven tools are said to be in the works for Facebook and WhatsApp, both of which are also owned by Meta. This suggests that Meta may be planning to roll out AI-powered profile picture generation across its suite of platforms, offering users more opportunities to express themselves in creative ways. The integration of AI into the social media experience is becoming more prevalent, and Instagram is clearly taking steps to stay competitive in the space.
While Instagram’s focus on AI profile picture generation is generating buzz, it comes at a time when other changes are happening within the app. For instance, Instagram’s Head, Adam Mosseri, recently confirmed that the platform had abandoned the feature that automatically refreshed users’ feeds after a period of inactivity. This move reflects Instagram’s ongoing adjustments to its user experience, balancing new features with changes aimed at improving overall engagement and satisfaction. The AI profile picture generator could be a major addition to the platform, aligning with Instagram’s broader push to innovate and keep users engaged.
