ByteDance Increases Valuation in Latest Share Buyback Amid TikTok Uncertainty

TikTok parent company ByteDance is offering to buy back shares at an increased valuation, marking a positive shift in its financial outlook. The company has launched a new share repurchase program for its U.S. employees, with shares priced at $189.90 each, according to sources familiar with the matter. This represents an 11% increase from last year’s buyback price of $171 and an uptick from the $181 offer six months ago.

The revised valuation could place ByteDance’s total worth at approximately $315 billion, signaling recovery from its 2023 valuation decline. The share buyback highlights ByteDance’s robust financial standing, supported by its expanding domestic and international operations, despite looming regulatory challenges in the United States.

TikTok faces potential restrictions following U.S. Congress’ passage of a law requiring ByteDance to divest the platform by January 19 or risk a ban. The app, which has 170 million American users, briefly ceased operations in the U.S. before resuming after President-elect Donald Trump granted a 75-day delay to explore alternative solutions. Vice President JD Vance has been tasked with overseeing discussions between ByteDance and U.S. officials to find a path forward.

The ongoing uncertainty has prompted various high-profile figures to express interest in acquiring TikTok’s U.S. operations. Former Los Angeles Dodgers owner Frank McCourt is leading a bid backed by Reddit co-founder Alexis Ohanian. Another group, spearheaded by tech entrepreneur Jesse Tinsley, includes YouTube personality MrBeast (Jimmy Donaldson) and Wyoming businessman Reid Rasner.

ByteDance has not yet provided an official response regarding the buyback program or the ongoing negotiations over TikTok’s future in the U.S.