Shopify (SHOP.TO) experienced its strongest quarterly revenue growth in three years on Tuesday, driven by robust consumer spending and the company’s integration of AI features aimed at supporting its sellers. The Canadian e-commerce giant reported a 31% year-over-year revenue increase, reaching $2.81 billion for the fourth quarter, surpassing analysts’ expectations of $2.73 billion.
The company’s success was fueled by strong holiday sales and the launch of its AI-driven tools, known as ‘Shopify Magic,’ which assist merchants with tasks such as inventory management and image generation. These AI tools are available to all subscription tiers for free, further attracting merchants to the platform.
Despite the strong revenue growth, Shopify’s shares fell approximately 2% in early trading. Investors expressed concerns over the company’s weaker-than-expected profit forecast for the current quarter. The company’s high investments in technology, marketing, and global expansion, coupled with rising cloud and infrastructure hosting costs, have led to concerns about margin growth.
Shopify’s CFO, Jeff Hoffmeister, acknowledged that while these costs may not significantly impact future quarters, the company plans to continue investing heavily in research and development. This expansion strategy includes venturing into new markets, which, while promising, could put pressure on profitability in the short term.
The company’s forecast for gross profit growth in the current quarter—projected to be in the low-twenties percentage range—falls below analysts’ expectations of a 24.2% increase. Additionally, Shopify’s forecast for operating expenses as a percentage of revenue, which is expected to be between 41% and 42%, also exceeded analysts’ expectations, further contributing to investor concerns about potential profitability challenges.
