HMD Global Drops “Arrow” Name for Upcoming Smartphones in India Due to Legal Reasons
HMD Global, the Finnish mobile manufacturer and parent company of Nokia, is preparing to launch its first smartphones in India. The upcoming models, named HMD Crest and Crest Max, are set to make their debut in the country soon. While specific details about the devices are yet to be disclosed, the company has scheduled an event for July 25, which has sparked speculation that it may be related to the launch of these new smartphones.
The HMD Crest and Crest Max will mark the company’s initial foray into the Indian smartphone market. This follows a recent confirmation by HMD on social media regarding their first smartphone launch in India and the decision on their new naming convention. The company’s move to introduce these models signifies its commitment to expanding its presence in the competitive Indian market.
Initially, HMD Global had planned to name its upcoming smartphones “Arrow,” a decision that was announced on July 7. However, due to unforeseen legal issues, the company was compelled to abandon the “Arrow” name. Following this, HMD Global conducted a naming contest on the social media platform X (formerly Twitter), inviting users to suggest names for their new smartphones.
After careful consideration and deliberation, HMD Global settled on the names “Crest” and “Crest Max” for its new lineup. The decision reflects the company’s efforts to engage with its audience and find a suitable and distinctive name for its inaugural smartphones in India.
The HMD Crest and Crest Max will be the flagship models under this new series, representing HMD Global’s entry into a dynamic and rapidly growing smartphone market. As the launch event approaches, anticipation is building among consumers and industry watchers alike.
With the event set for July 25, HMD Global is expected to unveil more details about the Crest and Crest Max, including their specifications, pricing, and availability. The introduction of these smartphones will be a significant milestone for the company as it seeks to establish a foothold in India’s competitive mobile landscape.