BYD Surpasses Tesla in Quarterly Sales, Signals Strong Future Growth

Chinese electric vehicle (EV) manufacturer BYD has overtaken Tesla in quarterly sales, achieving a significant milestone in its latest financial results. BYD reported an impressive revenue of 201 billion yuan ($28 billion) for the three months ending September, surpassing Tesla’s $25.2 billion in revenue by nearly $3 billion. This growth reflects BYD’s rapid expansion, primarily driven by sales of both fully electric and hybrid vehicles, as well as its diversification into mobile handsets and commercial vehicles.

While the direct comparison between the two companies isn’t perfect—BYD’s product portfolio includes hybrids, which Tesla doesn’t produce—the achievement marks a noteworthy shift in the EV market. Excluding BYD’s mobile division, its automotive revenue still closely aligns with Tesla’s, highlighting the company’s progress since pivoting to battery-powered vehicles in 2022.

BYD’s founder and chairman, Wang Chuanfu, is doubling down on innovation, with plans to allocate approximately $6.5 billion to research and development in 2024, significantly outpacing Tesla’s anticipated R&D spending, according to LSEG analyst projections.

The company’s success is largely supported by its domestic market, with Chinese consumers increasingly favoring local brands. This trend has driven nearly two-thirds of the country’s EV sales this year, up from one-third in 2020. International expansion is also in full swing, as BYD has been ramping up production capabilities abroad with new factories in Hungary, Thailand, Turkey, and Brazil. Notably, in August, BYD reported that it sold more vehicles from its overseas factories than it exported directly from China, underscoring its strategic shift to global manufacturing.

Despite BYD’s growth, Tesla retains advantages in certain areas. Its Shanghai factory achieved record-low production costs per vehicle in the third quarter, supporting a net profit of $2.2 billion, higher than BYD’s $1.63 billion. Tesla’s advanced driver assistance technology, branded as “Full Self-Driving,” also remains a unique differentiator, though it’s not yet fully autonomous.

While Tesla maintains these strategic advantages, BYD’s growing market presence and aggressive expansion plans signal a formidable competitor in the EV industry.