Mark Gurman Reveals Details: Next-Gen AirPods (4th Gen) Set for Redesigned Look, Enhanced Case, and ANC Features
In his latest weekly newsletter, Power On, Gurman explains that Apple is in a bit of a pickle with its range of AirPods. There is very little difference, save the design, between the AirPods (2nd Generation) which are priced at Rs. 12,900, and AirPods (3rd Generation), which start at Rs. 19,900. Customers, therefore, more often than not opt for the cheaper option, costing the company money.
Gurman notes that Apple plans to mitigate this issue by launching two new fourth-generation non-Pro AirPods models. The earbuds are expected to get new designs, revamped cases, and USB Type-C charging support. The higher-end version of the two models is also expected to include active noise cancellation (ANC), which is currently only offered on the AirPods Pro and Max models.