OpenAI Aims for Cost Accessibility: Sora Text-to-Video Generator Targeted at Comparable Pricing to DALL-E
According to recent reports, OpenAI is poised to unveil its groundbreaking generative artificial intelligence (AI) model, Sora, later this year. Sora, unveiled just last month, represents a significant leap forward in text-to-video generation technology, boasting the capability to produce videos up to 60 seconds in length, surpassing the offerings of its competitors in the industry.
During a recent interview, OpenAI’s Chief Technical Officer shed light on Sora’s impressive capabilities, revealing that the AI model can generate videos within a matter of minutes, contingent upon the complexity of the input prompt. Additionally, the interview delved into various aspects of the model, including its inherent imperfections, the datasets used for training, and the anticipated pricing strategy for Sora.
Speaking with The Wall Street Journal, OpenAI CTO Mira Murati offered insights into the timeline for Sora’s availability, expressing optimism about a potential release within the current year, albeit possibly within a few months.
When probed about the potential influence of the upcoming US presidential election in November 2024 on the timing of Sora’s release, Murati emphasized the company’s commitment to addressing concerns surrounding misinformation and harmful bias. Murati reassured that OpenAI remains steadfast in its dedication to responsible deployment of AI technologies, stating, “We will not be releasing anything that we don’t feel confident on how it might affect global elections.”
OpenAI has plans to introduce its latest generative artificial intelligence (AI) model Sora later this year, as per a report. Sora, introduced last month, is an AI-powered text-to-video generator which the company claims can generate up to 60-second-long videos, much longer than any of its industry rivals.
In a recent interview, the AI firm’s Chief Technical Officer also revealed that Sora can generate videos within a few minutes depending on the complexity of the prompt. The interview also covered topics such as the imperfection of the model, the data used to train it, and the possible price point of Sora.
In an interview with The Wall Street Journal, OpenAI CTO Mira Murati, on the question of when the AI video generator would be available, said, “I’m hoping definitely this year, but could be a few months.” On being asked whether the US presidential election, which is scheduled for November 2024, will play a part in the company’s considerations on when to release the AI model, Murati said that dealing with misinformation and harmful bias is important to the company and added, “We will not be releasing anything that we don’t feel confident on how it might affect global elections.”