e CEO Tim Cook announced forecasts for the company’s upcoming holiday quarter that surpass Wall Street expectations, driven by robust demand for the new iPhone 17 lineup despite ongoing supply challenges. Cook expects iPhone sales to grow by double digits year-over-year and total revenue to rise between 10% and 12% in Apple’s fiscal first quarter of 2026.
The company’s previous quarter saw iPhone sales fall short of projections due to shipping delays and supply constraints, particularly in China, where the launch of the ultra-thin iPhone Air was delayed. However, the shortfall was offset by strong sales in other product categories, such as AirPods featuring AI-powered translation capabilities.
Apple’s quarterly revenue reached $102.47 billion with profits of $1.85 per share, beating Wall Street’s expectations. Shares rose 3.7% in after-hours trading following the announcement.
Cook said supply constraints on several iPhone 17 models persist, but the company is working rapidly to fulfill orders. “It’s a good problem to have,” he remarked, emphasizing Apple’s confidence in returning to growth in China during the next quarter.
The company’s broader strategy focuses on integrating advanced AI features into its ecosystem. While rivals have surged ahead in AI, Cook confirmed that Apple is making “good progress” on major Siri upgrades expected next year. With its new iPhone Air, enhanced Pro models, and strong holiday demand, Apple is poised for one of its most profitable quarters yet.