Oppo Reno 11 Series: Global Rollout of AI Features in Q2 2024
Oppo is gearing up to revolutionize its Reno 11 series with cutting-edge generative artificial intelligence (AI) features, marking a significant leap in smartphone technology. The announcement, made on Wednesday, also unveiled the establishment of Oppo’s AI Center, dedicated to pioneering innovations in AI technology. This strategic move underscores Oppo’s commitment to delivering innovative solutions and enhancing user experiences across its smartphone lineup, with a keen eye on future advancements. The AI Center will serve as a hub for research and development, driving the integration of AI across Oppo’s product ecosystem.
The Oppo AI Center represents a pivotal step towards harnessing the full potential of AI in smartphones. By leveraging generative AI, Oppo aims to empower users with a host of intelligent features that redefine how they interact with their devices. While specific details on the upcoming AI features for the Reno 11 series remain under wraps, Oppo has teased the inclusion of the AI Eraser tool. This innovative feature promises to revolutionize photography by effortlessly removing unwanted elements from images, providing users with greater creative freedom and control over their photos.
Excitingly, Oppo has slated the rollout of these advanced AI capabilities for the Reno 11 series on a global scale within the second quarter of 2024. This timeline sets the stage for a transformative upgrade, ushering in a new era of AI-driven smartphone experiences.
As Oppo continues to push the boundaries of innovation, users can look forward to a slew of AI-powered enhancements that redefine the possibilities of mobile technology. With the Reno 11 series poised to lead the charge, Oppo’s foray into generative AI marks a significant milestone in its quest to deliver groundbreaking innovations that resonate with users worldwide.
“Following feature phones and smartphones, next-gen AI Smartphones will represent the third major transformative stage in the mobile phone industry. In the era of AI Smartphones, both the mobile phone industry and user experience will witness revolutionary changes,” said Pete Lau, Chief Product Officer of Oppo.
Additionally, Oppo also outlined the four important pillars of an ideal AI-ready smartphone. It highlighted efficiency in using computational resources to meet the needs of generative AI, self-learning capabilities, and multimodal content generation abilities. The company stated that AI smartphones should also be aware of the physical world in real time through various sensors to understand users as well as their environment.
Finally, the company also delved deeper into its own AI stack. In January, the Oppo Find X7 series was launched, where it added AI features for the first time. Explaining the language model behind the AI, the smartphone maker revealed that it used its in-house AndesGPT which comprises 180 billion parameters. The AI model was built keeping dialogue enhancement, personalisation, and cloud-device collaboration in mind.